The Founder: Yasir Sheikh

With a degree in Tourism Administration and over two decades of experience in the travel industry, Yasir brings a wealth of expertise and insight into luxury tourism.

It all began with the simple yet vital task of airport transfers—the first touchpoint in welcoming travelers. From there, the journey unfolded into crafting bespoke itineraries, ensuring every detail reflected the spirit of authenticity.

Over time, this hands-on experience evolved into a global role—representing the organization at luxury travel shows like ILTM. The path has been rich with highs and lows, each moment shaping a deeper understanding of the industry.

This extensive background in tourism management, combined with commitment to excellence, ensures that every journey is meticulously designed to reflect sophistication, cultural richness, and personalized service.

Yasir Sheikh